Digital Marketing

Digital Marketing Manager Job Description

A Digital Marketing Manager oversees all digital marketing efforts, including email campaigns, social media, and online advertising. They need a good understanding of digital marketing tools, and analytics to measure and report on campaign success.

Digital Marketing Manager Job Description Template

Responsibilities:

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
  • Design, build and maintain our social media presence.
  • Measure and report performance of all digital marketing campaigns and assess against goals.
  • Identify trends and insights, and optimize spend and performance based on the insights.
  • Plan, execute, and measure experiments and conversion tests.

Skills:

  • Proven working experience in digital marketing.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
  • Experience in optimizing landing pages and user funnels.
  • Solid knowledge of website analytics tools.

Qualifications:

  • Proven working experience in digital marketing.


If you want to make your job post even more comprehensive, you might want to add these sections:

  1. Reporting line: This section indicates who the person in the position will report to, and who, if anyone, will report to them. It provides a clear understanding of the job's place within the organizational hierarchy.
  2. Salary Range: Including a salary range can help to ensure that you are attracting candidates who have the appropriate level of experience for the level of compensation you can offer.
  3. Location and Work Conditions: This could include the office location, whether remote work is possible, work hours, and travel requirements.
  4. Benefits: This could include information about health insurance, retirement plans, paid time off, and other benefits that your company provides.
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