Marketing Strategists are responsible for designing and implementing comprehensive marketing strategies to strengthen the company's market presence and help it find a "voice" that makes a difference. They should be able to see the "big picture" and provide useful guidance on how to maximize the company's profitability or market share.
Marketing Strategist Job Description Template
Responsibilities:
- Design and implement comprehensive marketing strategies to create awareness of the company’s business activities.
- Produce ideas for promotional events or activities and organize them efficiently.
- Monitor progress and submit performance reports.
- Conduct general market research to keep abreast of trends and competitor’s marketing movements.
- Control budgets and allocate resources amongst projects.
- Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships.
Skills:
- Proven experience as a Marketing Strategist.
- Excellent understanding of marketing principles and advertising techniques.
- Great command of MS Office, marketing software and online applications.
- Thorough understanding of web analytics and Google AdWords.
- Excellent organizational and multi-tasking skills.
- Outstanding communication and interpersonal skills.
Qualifications:
- Bachelor’s degree in Marketing, Business or related field.
- Proven work experience as a Marketing Strategist or a similar role in marketing.
Reporting Line:
The Marketing Strategist will report directly to the Head of Marketing.
Salary Range:
The annual salary range for this position is $70,000 - $90,000, commensurate with experience.
Location and Work Conditions:
This position is based at our head office in New York City. We currently offer a hybrid working model, with flexibility to work from home for part of the week.
Benefits:
We offer comprehensive health insurance, a 401(k) retirement plan with company match, generous paid time off, and a supportive, collaborative work environment.
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